Serving the fishing community for over 100 years!

Service

Rods – Replacement of Your Shakespeare® or Ugly Stik® Rod

Shakespeare® does not offer repair or parts for Shakespeare® or Ugly Stick® rods. If your rod failed due to a manufacturing defect and is still under warranty, we will be happy to replace it with a new rod of the same or comparable model. If your rod is within the original warranty period, Shakespeare® will need to inspect your rod to determine the nature of the defect. Shakespeare® is not responsible for normal wear and tear, nor failures caused by accidents, abuse, alteration, modification, misuse or improper care. This applies to either rods purchased separately or as a combo unit.

Rods NOT covered under warranty may also be submitted for replacement for a nominal fee. Please contact us directly for details.

To help us provide the best service to you please print out and complete a Product Repair/Replacement Form. Send your complete damaged rod, a completed Product Repair/Replacement Form and a money order payable to Shakespeare® for $9.95 postage and handling to the address below. Also include a copy of your dated receipt if you are requesting replacement under warranty. Package your rod securely in a disposable container, as we do not return rod tubes.

Product Repair/Replacement Form

In the U.S. Shakespeare® Customer Service 1900 18th Street Spirit Lake, IA 51360 (800) 466-5643

In Canada Shakespeare® Factory Service 815 Phillips St. Portage la Prairie, MB R1N 305 (204) 857-3467

For other service, parts or warranty questions, please contact us at:

Reels – Service for Your Shakespeare® Reel

We’d like to help you maintain your Shakespeare® reel so that you may continue to fish with confidence. If you have an issue with your reel that requires repair we suggest that you send it to our service center for evaluation by a trained technician.

To help us best service your reel, please print out and complete a Product Repair/Replacement Form. Include the completed form, plus a money order payable to Shakespeare® for $6.50 shipping and handling, with your reel when you send it in for repair. Also include a copy of your dated receipt if you are requesting repair under warranty. Package your reel carefully to avoid damage. We suggest sending your reel via UPS or Fed-Ex (keep the tracking number). If you would rather send your reel by mail, remember to insure your package.

Note: Residents of Hawaii, Alaska and U.S. territories will be billed for return shipping via registered priority mail.

Product Repair/Replacement Form

If you have other service, parts or warranty questions, please contact us at:

Other Shakespeare® Products - Service for Other Shakespeare® Products

For service, parts or warranty questions on all other Shakespeare® products, please contact us at:

Parts

Reels - Find Parts for Your Shakespeare® Reel

For reel parts please contact our service center. To ensure that you identify the correct part, please have the following information available when you call:

• Reel model name (e.g. Synergy® Baitcast)
• List and quantity of parts needed
• Part numbers if available
• Have your reel with you in case any additional information is required

Shakespeare® Factory Authorized Service Centers

For other service, parts or warranty questions, please contact us at:

Old Reels

Shakespeare® has been in business for more than 100 years. We retain parts and schematics for all reels that are six years old or less. Occasionally we may have parts for older reel models. Please call us for more information.

For antique reel parts contact:

Glenn’s Rod & Reel Service
2210 east 9th Street
Des Moines, IA 50316
(515) 262-2990

Other Shakespeare® Products - Parts for Other Shakespeare® Products

For service, parts or warranty questions on all other Shakespeare® products, please contact us at:

WARRANTIES

Ugly Stik® Rods

5 Year Warranty

Limited Warranty I:
For 60 days from the date of purchase, the Shakespeare Company will replace or refund the purchase price of your Ugly Stik Series rod if you are not totally delighted with the way it feels, handles, and fishes.

Limited Warranty II:
For five (5) years from the date of purchase, the Shakespeare Company will replace your Ugly Stik Series rod if it breaks, snaps, or cracks while you are fishing.

This warranty does not cover damage by addition to or alteration of the product, accident, abuse, or normal wear. This warranty does not extend to products which are put to commercial or rental use.

Shakespeare will have no other obligation and will not be liable for incidental or consequential damages.

Shakespeare makes no implied warranty of MERCHANTABILITY OR FITNESS for any period beyond the five year duration of this limited warranty. Some state laws do not allow exclusion of incidental or consequential damages or limitation of the duration of implied warranties, so the above exclusions might not apply to you. This warranty gives you specific legal rights and you may have other rights which vary from state to state.

7 Year Warranty

Limited Warranty I:
For 70 days from the date of purchase, the Shakespeare Company will replace or refund the purchase price of your Ugly Stik Series rod if you are not totally delighted with the way it feels, handles, and fishes.

Some state laws do not allow exclusion of incidental or consequential damages or limitation of the duration of implied warranties, so the above exclusion and limitation might not apply to you. This warranty gives you specific legal rights, and you may have other rights which vary from state to state.

***Note: Color of replacement product may vary.

All Other Products

Your new Shakespeare product comes with a limited warranty for a period of one year against defects in material and/or workmanship. Shakespeare will have no other obligation and will not be liable for incidental or consequential damages. Shakespeare makes no implied warranty of MERCHANTABILITY OR FITNESS for any period beyond the duration of each limited warranty. This warranty does not cover damage caused by addition to or alteration of the product, accident, abuse or normal wear. This warranty does not extend to products, which are put to commercial or rental use.

Some state laws do not allow exclusion of incidental or consequential damages or limitation of the duration of implied warranties, so the above exclusion and limitations might not apply to you. This warranty gives you specific rights, which vary, from state to state.

If you have other warranty, service or parts questions, please contact us at: